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SPECS (Standardized Performance Evaluator of Customer
Servicing)
SPECS
is a system that can effectively quantify and measure the performance
and impact of virtually any customer service activity. This long
term commitment involves a carefully designed implementation process
that ultimately creates "standards" which become benchmarks with
which to create an objective appraisal of a company's strengths/weaknesses
vis-à-vis customer service programs and activities. Now organizations
that come in direct contact with consumers have a "system" to measure
the degree of custom satisfaction with their services, in the same
manner that consumer products have been evaluated for years.
ARC creates
a step-by-step, quantifiable method, with assured measurability,
to evaluate customer servicing. This requires the creation of a
specific set of performance criteria, based upon the goals of the
organization, and the nature of its customer interaction, which
is used to properly evaluate the organization's customer servicing
efforts. Importantly, these criteria can be used as points of comparison
between competing entities or to create and validate a company's
method of evaluating their internal customer servicing efforts.
Our SPECs specialists
work with you to identify performance goals. Data results are clustered
and calibrated to refine each goal as needed to be within realistic
expectations. With these proven thresholds, we can now measure how
effectively an entity's actual customer servicing performs against
these expectations. Thus, a new heirachy for determining the relative
success (or failure) of a specific customer service activity is
created.
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